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propPITCH: Visualize the Real Estate Market as a Heat Map

Propre Insight

On Tuesday, June 2, 2020, we released propPITCH, a data service that visualizes the real estate market in heat map form.

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See propPITCH

Propre collects and organizes over 16 million sets of real estate information per day from 17 countries. We are one of the largest databases in the world in terms of number of properties handled. We compile and analyze data collected from each country with our proprietary algorithms. Whether you are buying, selling, renting, or lending, our platform allows anyone to easily access global real estate data.

PropPITCH and PropTREE, our two most recent products launched exclusively in Japan, are business tools designed to help users navigate Propre’s extensive database efficiently. By selecting location, property attributes, and keywords (parameters), propPITCH creates a heat map allowing you to visualize the impact that specified features have on price and liquidity of a property.

There are countless parameters to search from such as smart locks, separate bath and toilet, video door intercom system and many more. A business can use this feature to analyze the effect their product has on overall property value by creating a heat map with their product listed as a parameter. Through this powerful market research, you can create a compelling value proposition for your product to help you market and sell your product more efficiently to potential clients.

Alternatively, you can analyze one location under various sets of parameters to gain a macro-level perspective of the market.

As of May 2020, propPITCH is available for use in all 23 wards of Tokyo. Areas served by this product are scheduled to gradually expand.